Let’s try a quick experiment. When you think of Coca-Cola, what do you see? It’s that iconic, scripty font and that specific, energetic red, isn’t it? Now, let’s think of a famous Syrian brand, like Syriatel (سيريتل). What comes to mind? It’s that distinct color combination and the specific,...

A brand logo can be described as the face of a company,it is often the first thing a potential customer notices about your business, and it is much more than just an image,it is a point of appreciation for customers and an important foundation for your company’s branding.  ...